China Economic Weekly Micro Signal: ChinaecomicWeekly
China Economic Week official website: economic network www.ceweekly.cn
\”China Economic Week\” reporter Sun Bing | Beijing report
At the end of 2018, two articles related to education have brushed the social media, triggered the hot discussion of the whole people.
One of the articles is that in the \”Cosmic Campaign Center\” Beijing Haidian Huangzhuang, the mother of the cattle and the mothers who have opened them are rushing on various counseling classes and class outside class. As the epitome of large urban education, Beijing Education Looking at Haidian, Haidian Education Looking at Huangzhuang, in order to \”not lose in the starting line\”, \”grab\” in advance, squeezing into the \”fast lane\” … \”Theater effect\” wrapped in parents, let them Behind the outsiders as crazy moves, which are the anxiety of parents.
Another story tells \”a screen that may change fate\”, 248 remote area schools with the top high school \”parallel live\” in the big city. As a result, those who have taken a class of undergraduate in the past, the undergraduate degree rate has risen several times or even more than ten times; two years, 72,000 \”distal\” students, most of the undergraduate, 88 people Tsinghua and Peking University, even there have been high-test elements.
But behind this beautiful and warm end, the story of \”Examination Factory\” and other \”test factories\” in the high school in Hengshui Middle School, and the crazy learning of almost no rest, and even the mobile phone is punished. \”Military \”Management, completely examined life …
From the city to the country, the conclusion seems to have only one, that is: fight! I want to fight more!
The top school \”Test\” changed \”Far\”
\”The Cosmic Takers Center\” Huangzhuang Brush, \”Outside\” is surprised, but true \”Huangzhuang mother\” did not take care of: the author did not have children or children. Everyone is crazy and even demonized tutorial class, training class, why is it so popular? If there is reasonable reasonable, the Crazy place in Huangzhuang is in, or early or late, you will also become a crazy member.
The son of the son (pseudonym) has successfully upgraded from the primary school in September this year, and she won’t know why the nose is sore, and I am scared. A hop. \”It’s really excited than I have been admitted to North.\” She said. This result is that she has brought her son for many years, the counseling class, \”accounting\” class, and has used all kinds of social relationships, and has moved two times, transfer to a study, spend a lot of time and money. of.
Peking University attached to the legendary \”Haidian SixXiaoqiang \”- The best junior high school in Haidian District is the\” Dream School \”of my mother. These six schools are not as mainly the students who have arrived in the school district. In addition to\” children \”, they can Choose the best source of birth by pointing, promoting excellent, specialty, policy student, experimental class, early Phase, etc.
\”This is a mouth. \”Lang Jing said. As early as 1998, Beijing canceled the unified entrance examination of Xiao Ji, and changed to school district. But in fact, like\” six small \”schools, there is still a certain independent enrollment Right.
However, these schools have a very small number of new students, so, \”Test\” changed to \”felt\”.
Lang Jing told reporters that this test Very \”mysterious\”, many official public information can not be found, everything is hidden and in an orderly manner. When the most exaggerated, Lang returned to and from three \”accounting classes\” because of her goal. The school is China’s four middle schools. The National Congress is attached to the Northern University. \”You can’t put eggs into a basket\”.
This \”mouth\” existence The \”Chengdu Seven\” is the same as such unique independent enrollment rights, and the best sources are screened in advance. It is said that the admission ratio of Haidian \”six small strong\” is lower than that of Beijing’s admission rate. If Whose children have taken the early Publisse of the People’s Congress, and they are almost the same as the college entrance examination.
In the 2018 college entrance examination, the People’s Congress opened the Beijing college entrance examination department Ten seven seats, early Putong, more than half of the students entered the Tsinghua North University, and the total number of Qinghua North is more than 130 people. Tsinghua North Dajin enroll 267 people in Beijing, plus the special enrollment of the guaranteed life. The two schools have a total of 500 to 600 people in Beijing.
\”Top school, high quality school has a large amount of boosting quotas, can not be directly guaranteed, there is also a big proportion to get the self-enrollment point. Even if you don’t participate in the college entrance examination, you want to go abroad to learn from college. Beijing Fourth Middle School, Nona Congress, Tsinghua University, Northern University, Apply for ‘vines’, more than Tsinghua, Peking University, and people. \”Lang Jing said that these are all parents who want to give their children into quality schools and top schools.
In addition to exam, art, sports and technology specialties can become knocking on the door. In the year, scientific and technological specializes are more popular, so the robots, children have been programmed into the current most popular training courses. Some training institutions even played the advertisement of \”three years old to learn programming\”, Jobs \”Quotations\” have also been repeatedly used Talky.
\”Quality School attaches great importance to the comprehensive quality, not as long as the nerd, so you have to cultivate your child’s comprehensive development, in addition to learning scores, it is also interested in extensive interested, it is best to extract in one side , Give your child a finishBeautiful resume. \”Although this has made the reporter, it is not enough to say that this is not enough.
\” Some parents even take children to Africa or India to do public welfare, this is to let schools: children In addition to excellent performance, extensive interest in interest, there is also a wide view, three views, and love. Africa and India are too dangerous. I took my son to Wenchuan and Guizhou Mountains. \”Lang Jing said. According to the\” China Economic Week \”reporter understanding, for the big direction of education reform and the contradiction between the special small mouth, the discussion and debate in the education system have been very much.
[123 ] The opponents believe that if there is a special case, this is contrary to the large principles of education fair in the basic education; and the supporters think that absolute fairness exists? The wooden bridge is not good, but the big pot rice, a knife is cut?
extracurricular Education and acquisition knowledge, school becoming social venues?
Huangzhuang’s brush screen let Li Jia (pseudonym) are very uneasy.
Li Jia is a leader in a famous training institution Zhongguancun campus, and it is also a one Teacher of the public school, the subaragmourishing committee will prohibit the prohibition of the in-school institutions, and he chose the separation system under the pressure of \”two choices\”. \”Although the platform changes, I have never changed as a teacher. I don’t quite understand that the extracurricular training is demonized, as if we are doing a particularly bad thing. \”
However, Li Jia also confessed that the threshold of training institutions in society is not high, and the fish dragon is mixed; it is indeed individual parents, there is a misunderstanding for the child’s education model.\” But this is not mainstream, now most Parents are very sensible. Isn’t so many parents who send their kids to the counseling class? is it possible? \”
But he is uneasy, and it is more sophisticated and more severe inspections. For the sake of compliance, Li Jia’s institution has achieved more than 20 \”Compliance can no longer be compliant. Other related regulations will also strictly abide by, such as the in-job teacher of public schools, can’t be hooks with the promotion, 8:30 in the evening … \”We will learn from 8:25 every night.\” He said.
But this is not enough to let him be in peace, Zhongguancun area inch gold, most of the training institutions in the office building, the classroom is very small, one classroom with partition, in the middle with narrow aisle . \”As long as you check the fire, everyone is unqualified.\”
The child is full of unlimited possibilities, even if every parent firmly believes that his child is genius, no parents will determine their children. So Huangzhuang’s story, Haidian’s story, the story of Beijing, in the country, this is transformed into a strong market demand.
K12 Education (Pre-Education Education to High School Education) Become a large-scale education group that has been chasing the hotspots of the capital, the new orientation, the future (learning and thoughtful parent company), etc., the performance of the capital market is also very excellent. .
Take a good future as an example. For 8 years, the company’s market value has risen more than ten times compared to IPO. The current market value exceeds 15 billion US dollars, and in the education and training field, the new Oriental current market value is in the past. 9 billion US dollars.
The reason why the future \”counterattack\” is largely benefited from the high-speed growth of the K12 education training market. According to a good future, the company has added 144 teaching centers in fiscal 2017, and there is currently 35 cities across the country. It has contributed more than 80% of the \”learning and thinking\” project in the country to implement small class teaching system. receive.
Although it is in the air, the competition of training institutions is also very intense, especially for quality teachers. Li Jia said that a large-scale training institution is very attractive to the teacher, the lowest month salary is over 10,000, and the annual salary of the teacher can even reach 2 million to 3 million. However, many star training teachers accumulate popularity and reputation, often choose self-supporting portals, small institutions will also dig away from the famous institutions. \”The core competitiveness of the education and training industry is always people.\”
A middle school teacher who teaches \”six small\” teaches \”China Economic Week\” reporter, \”illegal\” to train a training institution is definitely some. In order to conceal, many are cross-areas or even cross-the city. The reason why they have been scored or even dismissal, and the reason is of course a considerable income. Some teachers have a holiday money, which is equal to several times the school’s annual income, and two holidays are not a news. \”Everyone is actually knowing, but as long as you don’t work with the rules, you will compete with the staff, fight for administrative positions, and the teachers will understand each other, you can’t want anything.\”
Lang Jing said that the children of relatives read the high school. After introducing friends, I have been teaching a mathematician teaching, a time salary of 1,500 yuan, and the teacher did not reveal that they asked their own job. \”From the style of her lectures, relatives guess she is China.\”
\”Because there is no test in Xiaosheng, the teachers do not have the pressure of the promotion rate, the teacher said that the difference is not big. So parents, you have to find a way. \”Li Jia said,\” Now extracurricular education is already a child to obtain knowledge, improve the quality ability, and the school is more social places that make friends, many parents are also holding this purpose. Squeezing into the famous school. \”
gave birth to the hot\” online Huangzhuang \”
Alan has been done at a top Internet company, and the annual salary is not, but since his own children go to elementary school, he suddenly found himself And the parents around you can describe online education. All the friends circle is a link, from the foreign teachers English, Chinese learning ancient poems, to the vocal musical instrument, hand-painting, and then to the robot programming, logic reasoning …
\”This industry is too prospect, too There is a lot of money. \”He is facing his career bottleneck, he simply resigns, and the hop has reached an unicature online education.Beast, although the startup work has worked hard, the income of the hand has dropped a lot, but the Alan has been in the experience and intuitive experience of the Internet circle to hit the experience and intuitiveness, this is a wind, holding a lot of options, I hope to be able to get free to launch in the company, let the children become \”rich second generation.\”
After all, the tutorial class within 5 kilometers of Huangzhuang is too insignificant in education and training. With the explosive development of online education, every hanging mother can create a \”line at home\” Huangzhuang. \”
The screen can change fate, may also need to discuss, but the course line has indeed solved two largest pain points in education and training: limited scarce teacher and high cost. The good future and new Eastern in the offline is also in force.
Alan gave the reporter a book, the third grade of the son elementary school, after school from Monday to Friday and on Saturday morning, there were extracurricular class, English, programming, calligraphy, football, shelf drum … Daughter kindergarten class, dance, vocal music, swimming, piano, English … one course class fee is basically 200 ~ 300 yuan, which does not include the cost of purchasing equipment, instruments and participating in various test competitions. Therefore, two children have a monthly education expenditure of 15,000 yuan.
This is obviously not a lot of work families to bear; how many parents don’t have this time and energy; in addition to the big cities such as Bei Shangchu, many places may not be easy to find Teaching quality has a good teacher … These make the online programs become a good choice.
Sometimes he is also very helpless, \”I didn’t want to report so much. Later I found that the child didn’t learn this. I didn’t even find some children who played together. Everyone is on. The child is thinking, the child likes it. The parents are of course everything possible to give the child the best, try not to be poor than others. \”
\” Miracle \”is therefore happening. Through the Internet and the screen, the US primary and secondary school teachers and China want to learn English, especially authentic English, English, online, English company VIPKID, in just 4 years, more than 300,000 users have been obtained, The annual income is as high as 5 billion yuan. In the capital market, more than 800 million US dollars have been obtained, and it has become a popular online education unicorn company.
Even under the winter of 2018, the money of \”VIPKID\” is still unobstructed, it can be said to grow. According to incomplete statistics, the number of financing in online education in 2018 is as high as 200, and some people even compare the wave of online education and the e-commerce of the year. This is not a charity project for the La Ping Education Ditch, but can bring the big business of true gold.
Does the fate change?
\”This screen may change the fate\” After the screen, the chairman of the NetEase Board and CEO Ding Lei forwarded in a circle of friends.Said, \”This thing is great! But I think there is only more than 200 schools now not enough, there should be 2000, 20,000. Netease decided to take out this model of 2000 to support more schools, let the knowledge without margin flow Let China are in school! \”
before Ding Lei received the\” China Economic Week \”interview with exposed, in order to let the big daughter read a better public elementary school, he also bought a school district. Therefore, rent a house for 5 years. \”The Rich\” is still so, Huangzhuang mother is not difficult to understand.
Of course, the brush screen article also caused a lot of question: Can this screen changed to change the fate?
Lang Jing said that he has also despised the mother who is very \”spell\”: the child has a happy childhood, healthy body and optimistic personality is the most important. \”But then I found that happiness is qualified. Parents are very good, parents are very spelling, even the 50-storey house is very fighting, what qualifications do we have not fight?!\” I am afraid that the childhood is Happy, middle age is the sad reminder. \”
The quiet and husband work in the business unit, although the income is not high, but it is also a well-off home. \”We both are the beneficiaries of the college entrance examination, or because of a good university, we can’t have today.\” They often appear, telling the importance of son learning.
Lang Jing did not send Huangzhuang’s story to his son, but she let her son looked at the story of the fate screen. \”To a certain extent, the class is cured, that is just that the upward channel is getting narrower, but the downward door is always open, people are squatting, you will fall.\” [123 ]
\”If my mother can use your strength to use her own body, I think I have long been ‘rich second generation’.\” A middle school student was ridiculed in a circle of friends and got a full screen.
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