Wanzhang Red Dust three glasses, thousands of big poles a pot of tea, friends are coming! Please drink tea
Tea people talking
In many people’s inertia thinking, the tea industry is very profit, because each time I go to the tea shop people special Less, but it can still last, indicating that there must be so much! Is this really true? If you understand this, you will understand that today’s tea industry is in fact, there is a big challenge. If you make a lot of money, you have lost it very bad, this is actually the same as all of the industry.
For example, there are some tea, from the recovery, processing, sales of people to the end, and individual investment has the cost of investment, and the compensation is not necessarily corrected. Such a big people are there, and it is still a tea, still does not fly Huang Tengda. For them, is the tea industry? Naturally, it will understand the hardships.
For tea companies, there is indeed that kind of bought for a year, and their operation is also simple. Use high-priced \”pure materials\” to attract consumers, and then on \”pure materials\” on the hands and feet, just starting to have a good quality, once there is a color, find a breakthrough from raw materials, and finally know Most of the tea companies have encountered this problem.
Use ads and various promotions, as well as invigorate the spokesperson, these costs, people still go to tea, so homogenization Special serious, take Pu’er Tea, the previous year, the bee is pure, then a bee is an ancient tree, to the two years of the bee, the young citrus, there is no own product positioning, the cost of paying is high , The reward, there are very few.
Seeing this, it is necessary to understand that the tea industry is not as good as imagined, so that the tea shop is less, it can still be maintained, there are several reasons. .
First, the tea shop is not like a vegetable market. Its target population is very precise, and there must be a taste, and the age of 30 is more than 30 years old. This part of the people sell tea, many of them have passed Some relationships, they directly order, many don’t need to go to the tea shop in person, which is a consumption in trust.
Secondly, it is a very quiet thing to drink tea. If the tea shop is a person, even the opportunity to drink tea is not, how come to buy it. Tea This thing, everyone is different from his senses, so after taste it, it is the best, and once he is used to a kind of tea, he doesn’t like other tastes. Tea.
Finally, buy tea to drink tea, his time and people you see are also different, in fact, a lot of tea shops, there is a separate tea room And you see is just a surface, mistakenly think that there are few people, in fact, a few more customers have already supported a store, and these stores, basically have their own fixed customers.
Tea industry \”profiteering?\” For the tea shop, you can still maintain your knowledge. How to comply with the 28th law, the tea shop is less, is the surface you see, in fact, these stores have their own fixed customers, and they are grateful, more is the acquaintance, not in the street.吆 吆, this is two completely different concepts.
[This article is written by tea people, not allowed to use, deleted, and violate it]