Hello, I am agron.
My purpose is to help some people achieve freedom of wealth and discover business opportunities by changing thinking patterns. You can’t understand, you can’t find it, I teach you hand.
Today is the fourth lecture of the newcomer’s actual combat case: there are not many funds. How to open a baking studio from 0 to 1 (this program is suitable for any small studio)
The Internet is getting more developed, and the boundaries of people and people transactions are extremely weakened. The concept of studio is increasing: baking studio, nail studio, floral studio, tattoo Studio … As long as you think, you can discover these inconspicuous small shops in the communities you live or apartment buildings.
Do these small stores make money? Is it just that people have money to have money?
The existence is reasonable, and it has experienced a mystery that is still standing in time test.
Last year, Aron has no intention to come into contact with this industry. A friend wants to open a baking studio, I hope that Aron will help her, Along the process of opening the store and the business opportunity to say.
There are many factors that open a new store need to consider: categories, site selection, door, decoration, procurement, pricing, customer source, fission … etc It is a fine life. It is not a few money in your hands today.
Aron will introduce you to this baking studio from these perspectives.
The most important reason is that the main reason is that friends will love dessert from small, usually I often have a small dessert at home. After graduation, work is also in line with design, aesthetic online. (Your best deputy industry must hide you in your familiar or favorite industry)
The selection and menu architecture requires professional operation, after an in-depth communication with friends, Aron has configured the previous period for her. Main business.
What should we pay attention to when we choose a product?
1. Choose a product that is just needed, repurchase rate is the main drafting product, not making money or makes money. (Friends picking the mango thousand layers of boxes, surrounding the competitions around, pricing is quaternious)
2. Choose a product with low cost, good taste as a gift, there is a gift (friend picking Qi Feng box)
3. Clearing the core competitiveness, unified shop style, single item less (surrounded by the surrounding competition, clear birthday cake and thousand layersCake)
Here, I should emphasize product specificity. Whether we are online opening store or offline shop, we can make customers interest and whether it becomes the influencing factors of returned guests forever First eye, the first transaction, the first experience. Therefore, professional is especially important.
Do a small and beautiful shop, do a professional store, let users remember you, you are the most professional, you are the best, you are the most assured!
Considering that friends can flow limited, choose a good apartment Loft, upstairs, downstairs Store.
This small shop hidden in the residential area is favorable, the advantages are low operating costs, small stress, and disadvantages are also obvious, less passenger flow, low trust.
But it doesn’t matter, as long as it is enough, the method is in place, and the source will naturally be in place.
The door hidden in the residential area must jump out of the facade of thinking, because the property is better to talk, we Directly big easy pull treasure placed to the elevator area of \u200b\u200bthe building. Of course, this is not enough, after replacement with property resources, we successfully put the publicity point to the first floor hall.
Absolutely impossible to decorate her herbs due to the office, although the customer may not come to the door, but do this For a long time, it will inevitably involve the transformation of the online operations to the line, must be released early.
INS wind, Japanese wind, Nordic wind can, small red books can be referred to the case, the soft installation is main, can’t spend a few dollars, but the layout of the room can be a later event Provide a good material with daily publicity.
Because we have to do word of word-of-mouth, procurement is a very critical ring. Customers are not fools, only you really will be willing to help you publicize. Long-term business must be a quality and quantity of affordable benefits (such as Along the article every day, weighing thousands of authenticity, do you have more good-looking and forwarded?)
We are running, so, I recommend it to my friends, buy the best and most suitable raw materials (not necessarily the most expensive), such as home of 3 pieces of flour, we use 6 pieces, Others ‘fruits are all left, we have used highlights, and others’ filling is rarely entrance to the full entrance of the barren weep.
Good mouth is certain, it is watered in quality and is poor.
The average price of peers is compared, and the drainage pays greatly below the peers, the profit margin is slightly or flat. In the early stage, the source is dominated, and the profit will be made by profit.
This is also the most headache of friends, from 0 to 1 how to accumulate customers.
First we have to organize the resources of his hand, there are friends to buy private cakes, if you don’t want to change your friends into customers, you will prepare a WeChat trumpet. (But the general friend is not a good entry object, because human nature)
There are many ways to drain, and this business we do now belongs to regional niche gourmet women to the product.
Please pay attention to each tag adjective, which is our customer to make a precise positioning, only the user portrait is accurate enough, we can make the appropriate drainage method.
This destined that we will drain more on the line from 0 to 1, and many people look down on Pushing, in fact, it is not necessary, keep pace with the times, because of the potency, and push the new pattern. Because there are not much funds, the following is almost 0 cost promotion, and we will say later.
Integrate the family and friends around you, as long as there is no industry conflict, resource replacement. For example, my relative is a person in charge of the Yuantong Express point. She printed a large number of flyers. When the user needs to pick up the mail, hand up the flyer and express, let the courier say more. \” I have opened a private room bake, just around here, add WeChat newspaper my name free of charge a cake (home delivery) \”, a very precise home area traffic is from the hand, and what do she need? ? Prepare an afternoon tea cake every day, send it to the courier to eat, the courier is happy, and send parts and will help publicize. The you have done the thinking, friends in the fruit store, milk tea shop, open any industry in any industry nearby, is it possible to help publicize, free cakes, and home for most girls. resisting. The inland has not seen the Japanese drama, and the first thing to move new home is done? Visit the neighbor with a gift. Picking seven or eight points may at home, go to your neighbors, hand on your small cake, remember to post a propaganda page and WeChat QR code, then, \”I just moved here Come, make private room baking, prepare some small cakes to the neighbors, please take care of \” It’s better to talk, don’t be afraid, don’t go, your face isgreet. Of course, it is recommended to be a good apartment, and the big mother’s gather is to take a small and cheap apartment. The stored shop female boss near the store is not a peer, just go to chat, add WeChat on the spot, most of them can become a customer, and do not dare to take a small cake as an exchange medium. As long as they become your customers, they also have the energy source to recommend customers, helping you send a cake, and you will come to you. The store owner is not extravagant in the afternoon, there is a consumption ability, and the afternoon tea time will be 馋. And many shop owners are old people, will pull you into the local consumer circle. Later, if you open the proxy distribution, this wave boss is a good object. In the nearby vegetable market, any unable conflict of the fruit store is talking to the distribution and the owner of the store, selling the product, is divided into, the peak of the people in the breakfast or afternoon, personally sell the cake, add WeChat, sell goods If you earn less, you have something to have, in order to later more passenger resources. Wedding company Sweeping online search online, there is a wedding company, a family visiting, talk about the cooperation of desserts, good intention, and a few times with a cake, basically a few orders. The wedding company is generally large, the profit value is extremely high, there is one or two, and the back will continue to find you. Undertake some training company’s completion cake, student completion cake, KTV cake, Xie Shi cake, etc. As long as you can think of it, try trying. Go to the school, the training class should take the child like something to go to the ground (such as the cost of balloons and other costs), the baby can receive the balloon, add WeChat free to send cakes to the door, 20% off the birthday cake. I want to measures to be mixed into the community group, community group purchase group, community e-commerce platform, property group, community pet group, community fruit store group, etc. Upper group, hungry, if the apartment cannot handle the business license, find a generation, 800.
If you can do it in a few steps mentioned above, I believe it is more than a month, you already have a very accurate seed customer.
There will be fissure, this time you can start operating some kind of intention of how to play.
Activity fission: set the collar cake, forward the collar, introduce the customer to the cake, the first few winners of the group of red envelopes, these routine activities are not detained; the community fission: Form your own community group purchase group, daily sell special products, send a red envelope to stimulate the group activity, develop breakfast door distribution service, statistics will be to eat tomorrow, unified distribution, group collection, early purchase budget; Member fission: Open Member Day, one day a day, let customers learn to do desserts free of charge, can make customers feel your majors, can also let them see the safety and health of their ingredients; parent-child crack: Open parent-child baking DIY experience, teach children to do the biscuits themselves,Cake, pizza, launching experience economy, dressing children into a small chef (on a treasure to buy some children chef clothes), this scene is very attractive to children and parents; group construction cracks: development company staff group construction, only a group Consumption, faculty and staff can also attract them to buy cakes; membership card system: There are a variety of membership cards to try, I only give you a relatively new reference suggestion, you can refer to Tencent video year If the membership of the membership, can you receive a different price on a monthly season, provide a full-year discount offer, which can also enhance the user’s sustainable purchasing power.
Limited to the number of words, sharing this today, if you have any good suggestions, you can leave a message to share.
Because 3,000 words have been written, many brain caves cannot be written, this is a basic article.
After the latter, there will be offline shop 2.0; 3.0 enhanced version, such as big data selection, the mystery of the site selection, the door precision document, efficient operation of friends circle, online online , Micro-commercial six law, detonate high-guest bills, etc.
Although today, although it is private bake, all studios can be referred to this idea.
Of course, the most important thing is not to look at the case, but to open your first step, more people think more about thinking more, more practices, this is the way to get rich!
Aron will continue to output the business opportunities that can be practical and have a dry goods, help you interpret the business opportunity and see the ideas that can be learned behind each business.
If you have seen business opportunities, I don’t know how to do exercises, Aron freely interpret.