This topic should have to ask many people, especially the bosses who still want to invest in business. I have also chatted with many friends: Can I make money now? The answer is of course affirmation, just a lot of difficulties increases. why? Let’s talk to you now.
Remember that in 2005 entered the industry, as a small city in Deyang, in addition to one or two major stores, the community’s convenience super more is divided into depicies. The form is reflected. Interested friends can recall, at the time, the store is small, the variety is not uniform, the husband and wife store, many still half-playing methods.
Said a case known in Deyang’s older superman, a 200-square-meter community store, the Japanese business can do 2-3 W. Why do you have such a high turnover? Everyone can make brain, in addition to the farmer’s market and depicies, will you consume on his ordered business? The answer is certain. When the door, the door is basically not stopped, it can be said that it is a collection of hand cramps, the boss counts the number of money to face cramps (there is no mobile payment, all use cash).
and now there is no longer going. The front essay said that the Deyang I live once has already opened 8 business super-high-top, this is a vicious competition between the physical store; a lot of cutting, a large number of network platforms The cake of the store, even a very advantageous pure earth, the fresh category can’t stay.
Let me talk about the new store opening fee: now I have already arrived in the time of assembling the equipment, the shopping environment has been becoming more and more in consumers. New store investment equipment costs have doubled, and the decoration costs have been retrofitted. Therefore, the business super industry has bid farewell to rent a pavilion, and the age of the shelf is put.
That talks about business expenses: rent is more than 10,000 / square meter now from the original 10,000 / square meter; artificial is more than 500 yuan / month It is not equal to the current 3,000 yuan / month; in addition to fixed costs such as hydropower, material consumables. The expenditure of a monthly fixed fee has reached the limit of many commercial super bosses, as long as it adds a little, many bosses will close the door.
Talk about sales and profits: Due to the competition between the store, the network competition, the physical store turnover has been greatly as good as it, the community shop of 1W in Deyang is already very powerful.It remains the gross profit margin in the case of a substantial increase in cost.In other words, the cost is increased, and the turnover is reduced, but Mao Lei can’t do it, it is really awkward.So we often see more and more community stores in the past few years, and even some area of leading shops in the area of the leading chain are also greatly improved.
So, can you earn money in the store?The answer is still sure.Is it just how to address the store?How to get the core business district consumption capacity?How to configure human resources?How to control the operating expenses?How to effectively use the business resources and so on.Pay attention to me, take time to continue to talk.