\”Blood\” Korea Dongda Gate: 300,000 transportation workers, China Net red live broadcast 1 day with 3000 pieces
come here to take a turn, I know why Dongdaemun is Dongdaemun.
Wen | Xu Yi Ting
Edit | Dubo Qi
a taxi turn, the road becomes wide up.
landmark Dongguk door design square appeared in front of high-rise buildings surrounded. Which together with the broader market and other peace building up the bustling market Dongguk door.
panoramic Dongdaemun
here it is recognized as the birthplace of the trend in Asia – Seoul is located in a prime location, with Shi Yuzuo skyscrapers thirty thousand stalls, 24 hour non-stop turn fashion center.
In July, I sent the chagrin of ourselves after Dongdaemun \”shopping\” for three hours: \”why are the first few nights to go, how to sweep goods do not come here?\”
[ 123] and I really know of the east gate, is the Chinese people through the \”shopping\” on the way encounter the spell.
trend birthplace of the owner: no photo
to enter apm place time is 21:00!.
Looking ahead, in the brightly-lit commercial buildings, full of Ling Lang everywhere clothes and crowds of people: stalls of the owner, the influx of customers, pick up uncle, purchasing girl, live buy hand …… but orderly chaos.
during the day and more retail, wholesale at 20:00 to open the door, the end of the next 5:00.
Apm place
In such a bright day’s public wholesale, apm place known to fashionable, and is relatively high. The building of underground two accessories, shoes, bags zone, 1-8 layer women zone. In which the top three are boutique area, you buy in Gangnam high-end clothing store goods, perhaps from this.
Each stalls, one or two are standing stature comparable models of the Korean little sister. They face the same good look fine, wear their own clothes, but then vivid signs.
I hand-held bank card, pretending wholesale of people into the store to talk about price, it is this detail did not think it exposed my \”outsider.\”
into the store with two girl took the initiative pointing: \”You are not in this bought clothes now, a look that is the first to deal in cash only in Dongdaemun, Alipay. , micro-channel, CUP getting better, and will not serve the purpose. \”
according to their opinion I hid the card out of money, after all, they hand a bag of clothes, seemingly rich experience. I did not expect, that both men also \”pointing halfway.\”
At the time of their filming clothing store holding a cell phone and passed friend, the owner came up to block: \”NO PHOTO.\” Between words, look a bit harsh.
\”We just shot to the domestic friends, she wanted to buy.\” They did not give up.
appears shopkeeperIt didn’t understand Mandarin, and a sudden sway saying \”NO\” and asked them to withdraw a photo.
At the tough attitude of the owner, the girls can only act in their behalf. After the matter, they rushed to my tongue smile: \”These stores are afraid that we will take the version of the clothes to do it, violate their copyright.\”
Consumer
in handheld shopping bags
123] With a hundred years of history, from the 1970s, it is accompanied by the main industries of Korean economic development in the 1970s. By the 1990s, industries such as Han Drama have been in the sea, Korean flow, clothing, etc., especially China.
For many years, the domestic clothing industry has formed three major landmark distribution centers – north has \”Beijing Zoo\”, East has \”Hangzhou Four Seasons\”, South has \”Guangzhou Thirteen Rows\”, and these three major The source of the distribution center also points to the Korea East Gate, and has been purchased from the Korea East Gate. The trend of Western learning is increasingly spreading in a shirt.
Dongda door’s clothes, most of the brand, only the store name. But carefully observe, between a shop and a store, but the style is absolutely different. Each file has its own designer, which is extremely valued for the novelty and style of the clothes.
The \”NO Photo\” of each store, forming a design protective wall, has also become a reason for people to come to South Korea.
The encounter for the door of the change
as a scattered, originally entered the wholesale market almost \”inch junction\”, the same style, at least two pieces were \”hidden rules\”.
Fortunately, time-dimensioning summer, South Korea’s Dongdaomen’s discount season is in progress, and single clothes can also be sold.
All files show three or four row clothes, summer models are about 10,000 won to 30,000 won, which is 60 yuan to 180 yuan, and the winter is about RMB 300 to 800 yuan. The price is not high, but helplessness is \”a price and can’t try\”, and do not look at luck.
In this clothing labyrinth, a piece of version is good, the price is not expensive, it is easy to get crazy. Everyone holds three five large bags, and each bag is full of clothes. Many people put a stacked Korean currency in their hands and prepare to pay at any time.
South Korea’s replacement office
I didn’t have much cash, and I chose two clothes in a store. It is better to \”change money\” around the East gate. Of course, when you go, you will have a long team at the door of the money. Chinese students who are studying in South Korea, Li Li, who are in front of me.
She is wearing a T-shirt, covering a long sleeve shirt, a jeans, and has a Korean. Talking about the East Gate, she said that she has been studying for a year, this is the second time to go to Dongda: One of the east of the seasonThe door clothes are not cheap, and I have lived in the new village between Hongyi University and Pear University. In these three, regardless of large shopping malls or small clothing stores.
The development of the commercial business under South Korea has reached the point of \”100 meters of convenience store\”, which \”has the road, all have retail\”.
Xiao Li said that this time is also accompanying my sister. I haven’t intended to buy it, but the price after discount can’t stop, I can only take cash \”Buy Buy\”.
Another international student next door team also plus the words: \”I have brought a few clothes before coming in South Korea, but I moved two days ago, two big boxes can’t stop. The South Korea classmates are buying. Buy, it is also used to buy habits. \”
On the streets of Seoul, it is indeed found that both a girl is still a guy, and it has been carefully dressed and coordinated. It is very eye-catching to the high point to say that it is very eye-catching.
This culture also has a reason. Seoul’s annual annual income of 130,000 yuan in 2018. High income, natural consumption is also high. Eat a slightly official meal, no more than a hundred yuan, and a piece of clothes is tasty, please pay yourself in a meal, why not?
China’s Chinese
This night, customers in the APM Place Building are almost clearly Chinese.
Two to three staff members, boys responsible for getting goods, girls are shopping guide and cash register. In the past few, I found there was at least one Chinese staff in a store.
Korean clerk repeatedly said two words: \”O’zi, discount here.\”
China’s clerk is not the same, they understand Chinese customers. When the customer hesitated, they would let the customers tried to do it; when the Korean clerk only talks about the price, they will introduce \”This is a rabbit, very warm\”; they even have a one after you have finished it. \”suitable for you\”.
These Chinese staff, half of the Korean people on the border, they are full-time; half of Chinese students from Korean books, they are part-time.
They paint the communication, always let you buy the dress.
The store is a parcel to be shipped
A winter clothing door, I am stationed.
The reason is that the clothes look good, but the clothes collar is written \”Made in China\”. Buy a dress in South Korea, why bother?
China’s clerk saw my hesitation, fluently introduced: \”South Korea’s winter clothes, like woolen coats, down jackets, basically we are produced in China, their manpower and equipment is insufficient. But they will Providing design, proposing clothing cloth requirements, China just helped production. \”
Seeing that I touched the material, she still did not decide, she further explained:\” Our store is sincere, you can see other shops’ Made inKorea ‘, in fact, it is from China, and put this label. \”
In the Words of Korea’s clerk, I held three winter clothes, I was happy and happy.
Global purchase buyers The big uncle
spacious channel is compared to the huge traffic, or it seems too narrow. In the building, everyone is rushing, always hit or hit.
Those people Inly, there is a person who has a wholesale, there is a clerk, and there are two unmarked groups: First, it is doing Taobao live global buyers, mostly Chinese boy girl; one is a dress with big bag Delivery to the logistics center, most uncle, South Korea.
I have encountered Shengtui. If you look at Taobao live, if you also like the clothes of Dongda, you are very difficult I don’t know the live broadcast of \”Sheng Tai Global Purchase\”. He has 52 million fans, and the average number of live views is more than 100,000.
Sheng Tai
For a month, there were three weeks in Korea. But at this time, he didn’t care for me. At 8 o’clock every night, he and the team – a live assistant, a cooperation model – Enter into the port of Dongda Gate. In the next five or six hours, they usually broadcast in five to six files. In fact, his team is more than this. Before they enter the file, they have selected clothes in each file, talked to the price; the domestic customer service team, the shipping team, also ready. Don’t look at the team staff Two years ago, Sheng Taidao, who was 20 years old, came here. He holds live mobile phone, and each file is limited to the regulations that cannot take pictures, and they will not let him enter. In a file After 20 days of broadcasting, the door has brought amazing sales. The other party agreed to him to enter the store live. \”This shop’s clothes are really very good, you see this suit on the little sister, Typeful. This global purchase of TOP-level buyers, discounts can be sold in 2000-3000 pieces in the discount season. The model keeps trying, Sheng is too non-introducing. Initially he just shot, then he let the clerk Help try on, now he has a specially cooperated model. behind the upgrade, it is the recognition of the East Gate to the superior belt ability of this young man, it is also more and more competition more and more. The fierce must-choose road. Shengmao said that the global buyers become more and more lively, and the file is also unsuccessful. \”The owner is holding The latest clothes of their designers, go to this floor of the management department to apply, do not necessarily give him a new store. Handling workers [123 Buyer’s clothes, more uncle from the Korean logistics industry. After familiar, even if you want to add, you don’t have to personally go to Dongda. They only need to let the uncle come to the store to get the goods, and the money will be sold. surrounding the East Gate, a porter monthly salary can reach RMB 10,000 to 30,000 yuan. They are generous back, connecting to the clothes of the east gate and people around the world. What is the secret? When I got out of the building, I had been 12 o’clock. The subway has been stopped, and the bus has no trace. The taxi of the building is called the price, and when you are taking a table, as long as 50 yuan, when you go back, the opening is worth 200 yuan. We choose to walk back. After about three hundred meters, it is dark, and it is lively as a smoke. Looking back, the east gate is still there, lumining the neon light. People in front of the building Dongda Gate is to lead the trend of Asian fashion. The latest version of the most fashionable clothes will eventually appear here, and a number of explosions have been manufactured in a year. Dongda Gate is a technical content. Despite the same wholesale, designers can always find a place here, and thus launched the forefront chasing and competition. East Gate is also exceptional. Some strange ports have short-sleeved and shirts imported in other countries, with \”Made in Korea\”, the guests come to the afar road. Such behavior is facing more and more severe punishments. The store owner is still waiting, wholesale people are still picking, live buyers are still introducing. One hundred years, the more the market is more and more lively. Come here to turn around, and only know why Dongda Gate is East Gate.