For a long time, many advertisers have certain misunderstandings for net red marketing, perhaps the net red marketing is only to find the net red overseas, let them advertise, post dragcovers, resulting in sales transformation. However, it is actually possible to understand the bridge of advertisement to consumers to convey information to consumers, so that more people understand a tool for product core competitiveness, while Net red uses itself and its own characteristics and influence to help advertisers find truly products. customer of.
Today, earn a secondary network to introduce 7 kinds of overseas network red marketing cooperation models.
1 It is not the same, some net red can tell her how your product will help his fans, and then promote your brand to his fans when he created the box, and a simple introduction is one, highlighting Brand is the focus.
2, professional evaluation mode
Many net red is passionate about this model, signing the contract with Nethong, letting them make them products for your product. Evaluation video. Professional evaluation model should try to choose a long-term network of reddarers in a field, the more fans, the better, and it is most important.
Evaluation of work is more likely to come into contact with accurate consumers, through the evaluation of blogging, always allows the brand to get more traffic and transformation opportunities.
3, Scenario Pattern
This is the most difficult pattern of implementation, but also the best in transformation. This model requires the red people to have excellent creative ability, and have a wealth of creation experience, but also a very well-known marketing planning to promote consumers.
Scenario plot works can not detonate the participation of the audience is very important, an excellent scenario work must have the idea of \u200b\u200blet the audience to linger, but also inserting the product in an unconscious, A relaxing way to pass the audience.
4, life VLGO mode
VLGO is a model that started in recent years. Nethong will share some interesting things by recording their daily lives or Practical daily necessities. We can work with such net reddaret, let them implant the product in the works, planting grass in unconsciousness.
5, talent application mode
On all major social platforms, the red man of talent class occupies a big proportion. They have a large number of followers through dance, yoga, fitness skills, etc. The fans of this type of net red people are usually very high, and Net red is more influential to them. This kind of networkRed Daren, promoting your products in their videos, making it easier to fly, after all, there is idol hardness extra points.
6, mouth sowing grass mode
\”breeding grass\” means that it is recommended to the audience by summarizing, summarizing and screeninging numerous commodity information. Quality products, but the ultimate goal is not only to meet social needs, but also to influence the audience to generate purchase behavior. Sowing of the mouth, as a name sustament, the creator describes the function of the corresponding product in their own live or video, describes the ability to correspond to the product, with the charm of the net red itself, and then buy products .
7, Information Technology Mode
This channel is more suitable for technology, fashion brand, usually a deep blogger in some professional fields, they are sharing Information or popular works of science knowledge can be properly implanted.
Overseas net red marketing way variety, insist on doing net red marketing process will accumulate traffic and users, and strengthen the scale of the brand. When the brand grows to a certain amount, it will communicate with the net red, exchange the audience to each other and achieve a win-win situation.