The case to bring to you today is: Shenzhen has a pancake stall, the boss uses \”free routine\” to make money, in just a year, the madness is 1 million.
 Case Background
In the past, our company has always been a small stall, but last month, that small stall is not in our company. I was still very curious. This small boss is very hard, and it is often the wind and rain, and I will not come. Later, I only knew this guy, I have bought a new set of new houses, I am not stall here, I have opened the store.
I still feel very strange, if he has money to buy a house, why will it stall here? It is a very hard work to know that it is a very hard work. Later, I knew that the guy bought the house, it was earned by the stall.
In fact, I am not familiar with this guy, just often go to him to eat pancakes. Since the guy wears a pair of glasses every day, we all call him glasses. I didn’t seem to be big, and when he asked him every time, he didn’t say it. The old home of the eyes is the rural areas of Henan. Because of the poor at home, they can even solve their books. If he dragged the baggage, he went to Shenzhen.
At the beginning, it was working in the factory, but the salary in the factory is too low. One month will be more than 4,000 dollars, even if it saves it, it cannot let the glasses rooted in this city. And when the glasses also talked about a girlfriend, the girlfriend is a Jiangxi, everyone knows that Jiangxi’s gift is very high. Nowadays, glasses have difficulties, let alone wife? He thinks to go to business, but because there is no fund, you can only put a small stall, rely on selling pancakes.
In fact, the business of glasses is not good, and later he thought many ways, trying to make him try to figure out how the customer’s mind, then use customers to sell Pancakes, this made a red fire in the pancake, and earned a house’s down payment in just a year.
 The program introduction I believe that many people feel unbelievable, a small partner who sways pancake stalls, how could make a set in just a year? How many pancakes are sold in this day?
I told everyone, when I was still in stall, I was not just our company, and even nearby other companies were loyal customers. As for why glasses can get us, just rely on one stroke: free routine.
No one can resist free temptation, whether it is the poor, but also, as long as it is free, it can always attract a lot of customers. Glasses are this, and use this to sell pancakes, this earns so much money.
\”Small Recruitment\” taken in the case is included in this columnThere are few partial part of marketing wisdom. If you have difficulty running now, if you lack customers, if your product can’t sell it, you may wish to find a business in the column to find your industry, see how the smart people do business. of.
 Profit analysis
Many bosses are selling things, in order to save costs, they like to give customers less things, those who don’t give customers less than two bosses. Calculate the two-star boss. And this glasses are an exception.
When I was an eating pancake, I really liked a person with meat. So I really like to add two pieces of meat every time I eat pancakes, but I never need to add two kinds of meat in the glasses. I thought that I first bought pancakes in my glasses, I said to me. At the time, because I called, I forgot to add two pieces of meat with glasses. And my eyes said to what I said, only 6 words: enough? anything else?
In fact, for their people who sell pancakes, costs or profits are very low. But the glasses take the cartridge box, and give me a plenty of meat. At that time, I had a feeling, that is, it has a big cheap, and this feeling, it has become a reason for my long-term goal to buy pancakes.
I went to buy pancakes for a long time, is it really because of the meat? I am lacking the money of meat? I am not lacking. I will buy it because I brought me a psychological satisfaction because I gave me, that is, I accouited cheap.
When I recommend the pancakes of other colleagues, my colleagues said that I also like to go to him, the reason is very simple, because I account for cheap. This kind of business philosophy of glasses tells us what truth, that is, there is a good! He is just a cost of meat, but you can get more profits in the next year. Do you say that will it be more cost-effective? This practice of glasses can only say that he will make money.
The last glasses are relying on this \”free routine\” business philosophy, only to operate the pancakes, in just a year, they earn in Shenzhen. In the last payment of a house.